UT Tyler

Mass Communication BA / BS Degree

Gain a Solid Foundation for Mass Media Career Options

Graduates of The University of Texas at Tyler bachelor's degree program in mass communication are prepared for careers in news reporting and editing for newspapers, magazines, television and other mass media. The program also provides excellent training for professional positions in public relations, advertising and specialized communications including business, finance and medical writing.

  • Choose between two areas of concentration within the mass communication degree: multimedia news and public relations/integrated marketing.
  • Gain hands-on experience working with multiple media platforms and the latest technology and communication tools.
  • Study with professors who have solid experience in both the professional world of mass communication and the academic world.

Graduates of the UT Tyler program work in a wide variety of organizations and institutions including nonprofits, government agencies, publishing companies and marketing firms. The program is also an excellent springboard into law school.

Bachelor’s in Mass Communication: Practical. Future-Focused.

  • Study mass communication in a UT Tyler program distinguished by its emphasis on storytelling, from conveying the story to target audiences to telling the story in various media forms.
  • Gain experience highly valued by employers through college internships at local television and radio stations, magazines, advertising agencies and marketing offices in local hospitals.
  • Get involved on the staff of the Patriot Talon student media outlet to gain valuable experience in writing, photographing, selling ads and more.
  • Network with other UT Tyler students through the Communication Club, which brings in employers from the community to discuss preparing for interviews, writing resumes and developing portfolios.

More Information

Mass Communication Classes: Hands-On. Theory-Based.

  • Media Design and Production

    Explore the use of several innovative software applications to design and produce layouts for newspapers, magazines, advertising and public relations. 

  • Multimedia Writing and Storytelling

    Practice the basic elements of multimedia journalistic storytelling, including writing for audio, video, photo slide shows and other online journalism formats.

  • Mass Communication Theory

    Get an overview of mass communication theories, and examine the effects, audience psychology and sociological aspects of mass media.

    Learn more about UT Tyler's mass communication program of study.

UT Tyler - two students walking across lake

Mass Communication Faculty: Field-Experienced. Student-Centered.

--Explore the dynamic field of mass media with graphic artists, writers and published book authors who are also part of the faculty in UT Tyler’s communication department.

--Learn from UT Tyler professors who are experts at teaching principles of storytelling and how to convey the story in multiple media.

--Study with highly skilled educators who are very accessible and encouraging to students.


Learn more about UT Tyler’s mass communication faculty.

 

UT Tyler