UT Tyler Web Publishing Standards

• Policies & Standards
• New Template Styleguide
  • Best Practices
  • Writing for the Web
  • UT Tyler Style Guidelines
• Policies & Standards
• Branding
• Content, Ownership & Update Schedule
• Privacy & Copyright
• Accessibility & Usability
• Web Addresses, Third Party Links & Commercial Sites
• Template Requirements & Guidelines
• Front Page Content
• Duplicate Content
• Site Architecture, Naming and Navigation
• Links, File Names & Email Addresses
• Updating Web Pages / Scheduling Reminders
• Metadata
• Page Size
• Outside Content
• Images & Graphics
• Typography & Fonts
• Time, Date & Phone Number Style
• Student Organizations
• Best Practices
• OU Campus Training
• UT Tyler Web Communications

• UT Tyler
• Web Publishing at UT Tyler
• UT Tyler Web Publishing Standards

UT Tyler Web Publishing Standards

Site Architecture and Naming

Department navigation for each department is typically set up by the UT Tyler Web team. To request changes to site navigation, email web@uttyler.edu.

Naming

• Use lowercase lettering only. Hyphens are used to separate words. No spaces or underscores.
  • YES: http://www.uttyler.edu/academics/graduate/business-administration-online-degree.php
• Do not use parts of words.
  • NO: http://www.uttyler.edu/Acad/Grad/Bus_Adm Degr.php
    
    
• Ask yourself what kind of information the user expects to find behind a given link. Link labels should match the title of the page that the link leads to. For example, when a user clicks on the "campus events" link, they should be directed to a page entitled "Campus Events."

IMPORTANT: NEVER move a file or directory without first working with the UT Tyler web team. This could effect important links on the UT Tyler web server and Search Engine Optimization.

 Also see:

• Creating a New Page
• Sending for Approval