A female student stands in a common area in the Soules College of Business at The University of Texas at Tyler

Bachelor of Science in General Business

Empower Your Success

Build a solid foundation in a variety of business disciplines to plot your next move. Available on campus and online, The University of Texas at Tyler’s Bachelor of Science in general business touches on several essential disciplines, refines your critical thinking skills and helps you access the experiences needed to become a dynamic, well-rounded professional.

Look ahead to a wide range of career opportunities. Prepare for cross-functional leadership positions or entrepreneurship. Employers in East Texas and beyond need employees who understand every function of a business and how they work together to achieve objectives and drive growth.

Why Major in General Business at UT Tyler?

General business students at the Soules College of Business receive a comprehensive, hands-on education. Put theories into action in the college’s research centers and labs, make meaningful connections through business-related student organizations, and build your résumé through external internships. No matter how you picture your future, develop a solid foundation of essential business skills in accounting, finance, marketing and management.

Plan your next steps in UT Tyler’s BS in general business program:

  • Marketable Skills: Graduate with technical competence, global awareness, communication skills and leadership and teamwork experience — skills employers prize.
  • Flexible Options: Choose between face-to-face classes or online instruction.
  • Career Development: Learn to negotiate job and business offers in a professional manner, and gain job interview preparation skills and résumé writing tips.
  • Real-World Experience: Through internships, get hands-on experience in exchange for course credit. Placements often lead to full-time jobs upon graduation.
  • Global Understanding: Broaden your horizons by participating in the Soules College of Business Study Abroad Program.
  • Learning Communities: Participate in a Student Learning Community as a first-year student. Advance your study skills, discover business resources on and off campus, and gain insights from visiting guest speakers.
  • Student Success Services: The Soules College of Business aims to see all students succeed. Academic support services, including a tutoring center, professional online tutors and supplemental instruction, provide assistance.
  • Student Organizations: Engage outside of the classroom through student-run organizations, and develop connections with fellow classmates and area professionals.


Multiple overlapping components keep businesses functioning and powering ahead. The curriculum for the BS in general business reflects this cross-disciplinary structure. Learn to analyze information and communicate ideas effectively, and gain an understanding of the economic, social and legal systems influencing business operations.

All incoming business majors take an introductory course that touches on major functional areas: accounting, finance, management, marketing and information technology. The class also covers core topics such as ethics, social responsibility and international business.

All business students then complete core business courses to expand their general knowledge of how organizations operate. Subjects include accounting, economics, business calculus, computer applications, statistics and speech. Students then complete 21 credit hours of elective requirements across accounting, business law, computer science, finance, human resource development, management, marketing and technology areas, with classes ideally selected based on career aspirations.

Core Requirements

General business majors receive a broad and generalized understanding of each functional business area and how these subdisciplines interact to contribute to the success of an organization.

Core courses include:

  • Accounting and Finance for Small Business and Entrepreneurs
  • Introduction to Economics
  • Principles of Marketing
  • Fundamentals of Management
  • Business Law and Social Responsibility
  • Business Writing and Oral Presentations

Upper-level courses in marketing, management, accounting, human resources and other specialized areas allow you to explore the topics that interest you the most.

General Business Major Requirements

What Can You Do With a Bachelor’s Degree in General Business?

A business degree launches you toward various opportunities and shows potential employers that you have mastered the professional skills needed to succeed in a fast-paced and competitive workplace. The Bureau of Labor Statistics projects overall employment in business and financial occupations to grow by 7% through 2031.

Reflecting the possibilities, general business majors begin careers as business analysts, commercial loan officers, human resource managers, sales managers, business advisers, small business owners and much more.

How to Apply

The University of Texas at Tyler offers a streamlined admissions process for all undergraduate students. Have questions or concerns? Our admissions team can guide you through all requirements and answer any questions you may have. Reflecting our reputation as one of the most affordable colleges in the state, our financial aid team helps you explore all scholarships, grants and other forms of assistance.

For admissions decisions in general:

  • UT Tyler automatically accepts students from the Top 25% of graduating classes in Texas.
  • Students from the 2nd to 4th quartiles must have a 2.75 or higher GPA.

Ready to apply? Review all undergraduate requirements to get started.

Start Your Application

UT Tyler has established partnerships with community colleges across Texas, allowing for a seamless transfer of your credits. Our relationships let you stick with your degree plan and graduate on time, right on your schedule.

Learn More About Transfer Pathways

Admissions Requirements for Transfer Students

July 1

ApplyTexas application opens for incoming first-year students.

October 1

The Free Application for Federal Student Aid opens for the upcoming academic year.

December 1

Application deadline to be eligible for scholarships.

May 1

Deadline for Valedictorian, Salutatorian and Transfer Presidential Scholarships.

August 1

Deadline for Patriot Promise Scholarship.

Alumni Spotlight

Exterior of Soules College of Busines with a pond in the foreground
One of my favorite parts of the business program at UT Tyler is the fact that professors talk about real-life experiences, which enriches my education. I wanted to stay in Tyler for work, and I’m glad there is an awesome program here that allows me to be able to work full time as a real estate agent and pursue my four-year degree.

Will Krafve, BS in General Business, 2019

Next Steps

Get ready to launch a successful business career. Discover all the places a general business degree from UT Tyler can take you.